This package gives micro businesses the tools, insights, and practical guidance they need to stop second-guessing and start growing with confidence, focus, and minimal risk.

Here’s what you get:

Deep Market and Customer Clarity

• Clear understanding of your market trends, sector dynamics, and competitor landscape

• Detailed, practical buyer personas so you know exactly who you’re targeting

• A unique positioning statement that helps your business stand out, even in crowded markets

Alignment of Strengths and Priorities

• A simple, visual view of how your internal strengths match up to your growth ambitions

• Tools to map customer needs, value propositions, and strategic fit

• Insights into where to focus your limited time, money, and resources for the best return

Low-Risk, High-Confidence Planning

• Feasibility scoring and risk mapping so you only pursue strategies that are realistic and achievable

• ROI, payback, and cash flow forecasts so you can plan growth without risking financial health

• A funding-ready business case to strengthen pitches to investors, lenders, or partners

Affordable, Actionable Marketing Plan

• Clear marketing strategy aligned to your budget and resources

• Key messages, tactical calendar, and low-cost, high-impact channel recommendations

• A go-to-market plan designed for small teams that want quick wins and sustainable growth

What’s included:

• Detailed customer focus:
  We help you truly understand your ideal customers: who they are, what they value, and how to reach them. Through clear buyer personas, segmentation, and customer value mapping, you’ll build stronger connections and attract the right people to your business.

• Key themes:
  This package is all about clarity, alignment, and action. We simplify the complex, helping you refine your market position, align your strengths with growth opportunities, and create focused plans that drive results without overwhelming your team.

• Focus areas:
  We focus on what matters most: sharpening your core messaging, identifying ideal customers, analysing your market and competitors, and aligning your internal resources to your growth strategy. Every tool we use helps you focus your time, energy, and budget where it will have the greatest impact.

Best for:
Perfect for micro businesses with 1–9 employees and under £1m turnover who want to stop guessing and start growing. Whether you’re preparing for funding, refining your strategy, or getting ready to activate your marketing, this package gives you the clarity and confidence to move forward.

Value gained:
You’ll walk away with a focused, achievable growth plan that reduces risk, saves time, and ensures every step you take is backed by insight. This is about transforming scattered effort into smart action, so you can grow your business with confidence and purpose.